The bill aims to mandate online platforms to provide minors with clear information and choices regarding personalized recommendation systems. It requires platforms to disclose the use and functioning of such systems, offer options to opt-out or limit recommendations, and provide an easily accessible alternative algorithm. The Federal Trade Commission will enforce compliance. The bill includes definitions for terms such as "covered online platform" and "user-specific data" and emphasizes the protection of proprietary information. The bill forbids states from enforcing laws that duplicate its requirements.